The services provided by Arda graphics unit include the following:

• Logo design
• Poster design
• Brochure design
• Catalog design
• Infographic
• Office set design

The term “logo” is often used as a catchall to define any emblem a company has designed to visually represent their brand. Your logo is you or your business’ first point of contact with the outside world. If people connect with your branding, the likelihood is they’ll be more open to whatever it is offering them. Great logo design requires a complex mixture of design skills, creative theory and skillful application.

In many cases, a logo design says more about your business than your product. For example, if you are an established brand, your loyal customer base will only need to see a glimpse of your logotype before recognizing your name. There are different types of logos, each with their own strengths and unique design characteristics.

• Monogram logos (or letter marks)
• Wordmarks (or logotypes)
• Pictorial marks (or logo symbols)
• Abstract logo marks
• Mascots
• The combination marks
• The emblem

Logo design follows an organized and codified process that is the key to success in this field. Each step of logo design is important in itself and is a prerequisite for each other. Since the purpose of having a logo is to gain an identity for the company, its uniqueness is of particular importance. The logo should also express the overall concept and strategy of the company. The experts and designers of the graphics unit in Arda have a complete understanding of the mentioned factors. Based on these experts, we cover the following steps to design a unique logo:

• Understand customer needs
• Research on the type of customer needs and their work
• Search for inspirational sources
• Conceptual design and implementation of formation steps
• Computer implementation of conceptual design
• Provide the final design to the customer

Nowadays, consumers prefer a package that is easy to open, reusable if needed, and easy to dispose of at the end of consumption. Our graphics design team at Arda Technology, after evaluating the feasibility, product assessment and identification of your business and competitors in the market, which is the most important step in designing a suitable and customer-friendly packaging, designs the appropriate packaging.

The initial design of packaging, checking prime cost, facilities for construction, implementation of design and changes required by customer to receive final approval, implementation and construction of final design and delivery to customer are other steps taken in the design of product packaging.

Office papers and sets refer to as a collection of documents such as letterheads, business cards, types of envelopes, and so on. In addition, there may exist items such as note paper, financial and paperwork (such as invoices, receipts, cardex and internal forms), personal cards, labels, and etc. In the graphics unit of Arda Technology, we design your unique office set according your organization’s requirements.

At Arda Technology for virtual advertising, we use various forms including mobile marketing, ads reporting, search engine advertising, email marketing, social media advertising, and so on.

In Graphics and Advertising Department, we use a variety of tools for environmental or urban advertising, including the following:

• Straw-boards
• Lamppost
• Advertising Billboards and Panels
• Three-dimensional table
• Urban TV
• Subway and public transport advertising billboards
• Advertising kiosks

Multimedia is the use of a computer to present and combine text, graphics, drawings, still and moving images (Video), animation, audio, and any other media where every type of information can be represented, stored, transmitted and processed digitally that let the user navigate, interact, create, and communicate with links and tools. Production of multimedia content with attractive user interface and impressive visual effects is one of the services of Arda Advertising Department.

Motion graphics (sometimes mograph) are pieces of animation or digital footage which create the illusion of motion or rotation, and are usually combined with audio for use in multimedia projects. Motion graphics are usually displayed via electronic media technology, but may also be displayed via manual powered technology.

Motion graphics are exceptional way to communicate with viewer, and it can add depth to the story. Also, it can give us a message by music and effective copy together, they use it to create ads, television title sequence, explaining a concept, and share a product video that help to communicate their message.

At Arda Technology, we offer unique motion pictures that help businesses and introduce them, according to the needs of the customer and their business.

Arda’s professional team prepares the following services in the field of advertising photography and filming:

• Industrial photography
• Studio advertising photography
• Aerial photography (Heli shot)
• News photography
• 360 photography
• Industrial film
• Advertising teaser
• Advertising animation
• Motion graphics

When you work in a particular field you’re fully immersed in the terminology. It’s easy to forget that the phrases used don’t necessarily make sense to others. That’s certainly true of photography where we’re using terms like depth of field, aperture, exposure and etc. on a regular basis. The same is true for the various niches that photographers work in.

Industrial Photography is a photography niche focused on serving businesses within the industrial sector. This may include engineering companies, manufacturers, factories, high tech startups and etc. Industrial photography consists of all the tasks that helps the Producer to promote and sell its products. The task of industrial photography is to make the subject look better than similar ones. Briefly, the focus of industrial photography is industry.

At Arda Technology, we use our professional photography team to prepare the industrial photos that you need for your business.

Offset printing is generally used for larger printing projects due to the setup costs involved. It uses large metal plates to transfer images to rubber sheets or “blankets”. These sheets then transfer the image on to the paper via a rolling method; think a roller stamp, only much larger.

On the other hand, you have digital printing. This method is great for most people who are looking for small quantities of printed material, or products where variable data; such as numbering, barcodes or addresses are needed. Digital printing uses a different method from offset, where the ink or toner is applied directly to the paper and does not use a printing plate or rubber sheet.

In general, offset printing is regarded as being of higher quality; however, digital printing has made strides in respect to quality. Offset printing presses also allow you to print larger sheets and can print many pieces quicker than digital printing presses. Our expert team in the graphics and advertising department offers different types of offset or digital printing services depending on your project.

If you are still not sure between choosing digital and offset printing in your project, our expert team at Arda Technology can give you the best solution due to the workload, time, color value and other important parameters for printing a project.

The technology of design, layout and printing has come a long way to the point where much of the work is done in a WYSIWYG (What You See Is What You Get) digital environment. However, there are sometimes noticeable differences in color calibration and spatial conformity from monitor to monitor and consequently from screen to print.

The process for minimizing any variance begins with adjusting your monitor for optimal color and clarity according to the manufacturer’s recommendations as outlined within its product manual or website. Doing this will alleviate a number of potential issues.